Optimization checklist
- Primary and secondary category alignment
- Service and service-area coverage cleanup
- Weekly post cadence and offer framing
- Review request + response workflow
- UTM tagging for website link attribution
GBP OPTIMIZATION
Your GBP is a major local lead channel. We tune profile structure, publishing rhythm, and measurement so map visibility turns into attributable calls and form submissions.
MEASUREMENT + REPORTING
We configure clean map-to-site attribution so you can see what Google Business Profile is actually contributing to calls, form inquiries, and booked conversations.
You get owner-friendly reporting in your dashboard, without exposing technical tracking implementation details on customer-facing pages.
NEXT STEP
Strong local growth needs both map activity and site authority. Use GBP plus dedicated service/location pages for best compounding effect.
Use these focused pages for category strategy, posting cadence, and map-pack growth in priority towns.